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Where Do You Want To Go?

Trade Associations, Marketing Networks, & Strategic Alliances

Businesses often confront challenges and opportunities that they cannot respond to by themselves. They may not want to spend the time and money (or may not have the resources) to grow their own company, but find that they need a larger, critical mass to capture new business. An effective way to address these demands is to become part of a larger business group with compatible interests. Trade networks, associations, and strategic alliances often satisfy this need.

Karl Buhl Consulting brings companies together through strategic networks and alliances. For example, our Wide-Area Strategy Networks™ are executive management groups that enable noncompeting companies in the same industry to discuss common problems, strategies, and tactics several times throughout the year. The opportunity to share ideas with your peers empowers you to leverage experience and problem-solving across your industry.

Another example of driving success through a strategic alliance is our Wide-Area Marketing Network™: We create
marketing syndicates to share common strategies, tactics, and materials (advertising, collateral, public relations, etc.),
for non-competing companies in the same industry.

These strategic alliances enable independently owned companies to think and act like national ones—with national marketing programs and the ability to compete for national contracts.

Karl Buhl Consulting’s association management expertise allows you to enlarge your business footprint without substantial outlays for additional capital or staffing, at a fraction of the cost.

Association Management Services

Karl Buhl Consulting also provides traditional association management services, including but not limited to:

Membership: inquiries, communication, processing, and communications
Financial management: budget planning, cash flow management, AR, AP, tax strategy, tax preparation
Membership meeting planning and execution
Board meetings: Define agendas, prepare materials, moderate meeting
Comprehensive web services: objectives, design, member only libraries, and back-end databases
Legal management: corporate structuring, operating agreements, digital contract management
Government affairs
Corporate communications: communication strategies, collateral materials, media relations
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